Category: EMC

Dell/Ocarina – Too Little, Too Late


On October 11, 2011, at Dell World, Dell announced a component to their DX6000G object based storage called an “SCN” or Storage Compression Node.  It is interesting that Dell would mention in their blog post that this is “Dell’s first Ocarina based solution…” What makes this interesting is the value proposition behind Ocarina was its ‘content aware’ deduplication, not necessarily compression.  That said, this blog post seems to be the ONLY information on Dell’s web site about the product and there is very little in the press about this product and the technology.

While it is nice to see that Dell, who has committed to their own storage technology, understanding that storage optimization is important, the reality is they are a little to late to the game.  I say this because the announcement that came from Dell around their 6000 is really bizarre.  First, the solution is an object based solution.  Didn't they learn anything from EMC?  The Centera is not gaining a lot of momentum these days, even if they had a lot of ISV partners.  In fact, it is loosing ground.  Object based storage was good before the whole 'Big Data' thing was the 'next big thing' but today, people need a big clustered file system, that is optimized, that can server not only unstructured based data, but also some structured data that allows you to find stuff quickly.  Also, the DX may be a good solution for data types that are of the media / entertainment only segment, but when it comes to running a business, it takes more than just this object based file structure to be successful.

To me, this solution is too little, too late.  Dell, in order to be a true competitor in the space that is highly scale-able, clustered file systems that are optimized, they need to advance their thinking.   This will be difficult for Dell.  First of all they are not known for technology advancement or integration.  Until they announced thier departure from EMC they didn't really have a major focus on storage and now with their acquisitions, the question is, what is their value prop.  Couple that with the fact that IBM has 1000's of patents in storage and Dell doesn't where does that leave the direction of Dell storage?

Free PDF    Send article as PDF   

5 Most Interesting Things at VMworld 2011


Two solid days at VMworld 2011 and I got to do and see a lot.  Here is a breakdown of the top 5 things I saw at VMworld.

#1 The SiliconAngle / Wikibon Cube

You couldn’t miss it.  You walk into the show floor and there they were, larger than life.  The SiliconAngle / Wikibon Cube broadcasting live from VMworld2011.  Guests that were on the cube included, Tom Georgens (NTAP), Pat Gelsinger (EMC), David Scott (HP), Rick Jackson (VMware) as well as many more.  The Cube also had 12 Industry Spotlights.  The most interesting spotlight had to do with Storage Optimization, especially for VMware.

Oh the times they are a changing.  Now that you can deliver HD TV live over the internet, the Cube has broadcast from a number industry shows and user conferences.  The great part about this, it is like the ability to watch a sporting event being covered by ESPN but for tech.  The Cube brings all of the highlights of these events right into your computer screen.  Now if you can’t make an event, no problem, you can catch all the most important messages from the Cube.  The Cube is now the new mechanism for delivering content to users in the way they want to receive the content, TV.  For more, check out www.siliconangle.tv

#2 Storage Optimization – Industry Spotlight

In the Storage Optimization industry spotlight, the first 15 minutes Dave Vellante and his co-host John Furrier tee up the concept.  They discussed storage optimization, where it has come and were it is going, especially in VMware environments.  We are hearing more and more about storage efficiency technologies.  During the next 15 minutes Dave and I discussed the 5 essential storage efficiency technologies including:

  • Tiering
  • Thin Provisioning
  • Virtualization
  • Compression
  • Deduplication

We also discussed the fact that the IBM Real-time Compression technology is not only the most efficient and effective compression technology in the industry; we also learned that IBM really acquired not just a real-time “compression” technology but a platform that can do a number of things in real time.  In fact, the 5 IBM storage efficiency technologies all operate in real time which is the most effective for customers.

Free PDF    Send article as PDF   

Storage in Eastern Europe


 

 

 

 

 

 

 

 

 

 

Today I begin a 12 day trip to Easter Europe to talk about IBM Storage.

The trip will take me to:

  • Moscow, Russia
  • Warsaw, Poland
  • Prague, Czech Republic
  • Ljubljana, Slovenia
  • Umag, Croatia

In Russia, on September 6, I will be at the Information Infrastructure Conference and the following day meeting with customers to discuss storage and storage efficiency.

In Poland on September 8, I will be presenting IBM’s Real-time Compression at Storage University.

In Prague I will be meeting with the press as well as speaking with customers.  Additionally, I will be spending the weekend in Prague, a city I have always wanted to visit.

In Slovenia on September 14, I will be presenting at IBM’s Innovation Center at an IBM Solutions Event.

Finally in Croatia on September 15, I will be at the IBM Forum, the largest IBM even in Croatia.

In each location, I will be speaking with partners and customer on IBM’s innovation in storage, storage efficiency and Real-time Compression.  I am looking forward to learning what the largest storage challenges are across Eastern Europe and users go about solving their challenges.  Additionally, I will be doing some local enablement for our partners and sellers.

I will blog from each location.  I will talk about the professional part of my travels as well as, hopefully, one personal event.  I have tried to make sure that in each city I have time to do one interesting thing.  I don’t know when, if ever, I’ll be back to these cities and these are some places I have always hoped to go.  Too often we travel and its all business.

Also stay tuned, when I land I will have an update from my trip to VMworld.  It was fantastic.  Truly the best end user show around.  I learned a great deal and can’t wait to share some of what I saw.  As always – comments are always welcome.

PDF Creator    Send article as PDF   

Top 10 Reasons to Use IBM for VM Deployments


 

IBM @ VMworld 2011

After a full first day at VMworld, I started to think more about IBM and their technology solutions that help customers in a VMware environment.  Here is a top ten list of things to consider when looking at a VMware implementation and how IBM can help.

#1 Integration

VMware is playing Switzerland and ensuring all vendors are on a level playing field, so when other vendors state that they have “better” or “closer” technology integration than other vendors its probably not true.  Some vendors may not choose to integrate with certain things, but rest assured, all of   VMware’s APIs are open to all vendors.  Take a look and see how IBM is providing plug-ins for vSphere, SRM, and VAAI in XIV as well as other storage platforms.

#2 Ease of Use

IBM has seen, firsthand, a number of our customers switch from different competitive platforms to XIV because of the simplicity of the XIV solution.  A large manufacturer is one example of a customer who is provisioning new VMware instances in less than five minutes with XIV. 

Another XIV customer, who is a very experienced storage administrator, saw the XIV GUI and quoted "I don't get it (XIV GUI).  It can't be that easy.  Either I'm missing something or they are not showing me everything."  Well, the reality is, it is that easy and that interface is prolific throughout the IBM storage portfolio including the Storwize V7000 and SVC.

#3 Storage Efficiency

Probably one of the most important topics this year is Storage Efficiency and IBM is a leader in this department.  The N-Series with the Real-time Compression appliance can reduce the VMware storage footprint up to 75%.  Users tell us that by implementing VMware, their storage footprint has grown by as much as 4x.  Therefore their overall IT budgets didn’t get better, the dollars just shifted from servers to storage.  IBM’s Real-time Compression users can save up to 75% without any performance impact.  Additionally, Real-time Compression is the only compression technology that works in conjunction with deduplication, compressing the data before it is dedplicated, giving an added benefit to the technology.

PDF Printer    Send article as PDF   

Storage Efficiency Spotlight at VMworld


VMworld Live 2011
Via: Wikibon

PDF    Send article as PDF   

Virtual Disk Storage


History truly does repeat itself.  We are talking about the history of data storage.  Every once and a while a new technology comes along that requires a new way to think about infrastructure.  Notice I said “infrastructure”.  I’d like to paint two analogies:

Analogy 1: RAID – Prior to RAID users stored their data on disk and if they could afford it, they backed that data up to have a protected copy of their data.  When RAID came out, users were able to store their data on multiple disks appearing as one device.  The benefits to this were, increased data reliability, better performance.  This new technology however, fundamentally changed how disk was sold, but the questions were the same:

  1. How much capacity do you need?
  2. What type of performance does your application require?

The sales reps point of view changed.  There were a number of new considerations that needed to be taken into account.  First, the age old question, “Will I sell less storage “stuff?”  Remember the person, at the time, selling the disk was probably also selling the backup tape and software to protect that information.  If the disks are more reliable, maybe the customer won’t need as much tape?  Second, when the capacity question came up, the seller also needed to know what type of RAID the customer wanted to ensure they sold them enough drives.  It was no longer as simple as asking the capacity requirements and dividing it by the drive capacity at the time.  Now depending upon RAID levels there was a new set of math that needed to be done.  Third was the notion of performance and more spindles meant more performance so now that the capacity equation was solved for, you also needed to know the I/O requirements in order to make sure the right number of drives were sold to solve for the capacity as well as the performance.

PDF Creator    Send article as PDF   

Efficiency vs. Optimization


“Storage Efficiency” has become a big topic over the past 12 months.  There are a number of new technologies that have come out in the last few years that are helping to deal with storage growth.  We all know that data is the root of the decisions that drive business today.  The more data you have, hopefully, the better decisions you can make to drive your business to success.  The question is, “what is the value (and hence the cost) of the infrastructure to create that success?”  What we do know is that the ability to put more data in a highly efficient footprint can give your company a competitive edge.  There are five technologies that can help an IT organization create an efficient storage infrastructure.  These are:

 

1)      Tiering

2)      Virtualization

3)      Thin Provisioning

4)      Compression

5)      Deduplication

It is also important to point out that there are some semantics when talking about storage efficiency, specifically between efficiency and optimization technologies.  I think it is useful to attempt to define these as they lead us to picking the right solutions for what we are trying to accomplish.  For the purpose of this post, efficiency will relate to making existing capacity more useful and optimization will mean making more capacity out of existing capacity.

Using these definitions, technologies such as Tiering, Virtualization and Thin Provisioning are efficiency technologies.  These technologies help to utilize the existing capacity that you have.

Tiering is technology that is used on about 10% of your data or less.  It is used to move data that requires higher performance to flash storage.  Good tiering technology analyzes data access patterns and moves the most active data to the highest performing disk.  It doesn’t really change the amount of physical capacity that is required; it just changes what type of capacity is required and allows IT to make sure data is operating as fast and efficiently as possible.

PDF Creator    Send article as PDF   

Storage Alchemist Video Update #2


See how data deduplication and IBM Real-time Compression work hand in hand.

PDF Printer    Send article as PDF   

Linked In Storage Discussion on Storage Efficiency


Great conversation on Linked In about deduplication and compression for storage efficiency in the Data Storage Professionals Group.  Help the storage community answer this question:

Does anyone has any experience in NAS de-duplication at filesystem level, like NetApps. Does it really work? I concerns/limitations?

PDF Printer    Send article as PDF   

High Tech Marketing – Part Duo


It looks like the this while 'viral video' thing just wont die.  I am a big fan of 1938 media and their blog.  Lots of video on the blog, funny, hits home and is entertaining.  I check it out a couple times a day.  Loren Feldman is pretty funny.

Today he makes a great point about this 'viral video' stuff.  In his post he asks the most direct question we have all been avoiding - perhaps because its too early to tell but non the less - 'Did it Work or Not?" - pretty simple.

(video from www.1938media.com Copyright © 2010 1938 Media - All Rights Reserved.)

For Storwize I can tell you it did.  Why, we didn't pay to have 1,000,000 high school kid click on the video.  Our objective was name recognition and we got our name out there.  How do I know that, because exactly what I had hoped would happen, happened - I got a call from our rep in CA who said she cold called an IT guy who said, "Oh, you guys had that funny video of a guy explaining to his boss how to save him money, that was cool, sure, I'll take a meeting."

We may not have got a million hits and having any type of bragging rights, we may not have got 10,000 people to come to our site to learn about Storwize and register for white papers and use our ROI tool, but we did raise our awareness in the IT world over the last 30 days and that is good enough for me.

PDF Printer    Send article as PDF